Sports-mad Sarah began her journey with the launch of Tri Wetsuit Hire in 2017 after identifying a gap in the market for triathlon wetsuit hire in the UK.
Following its success, Sarah expanded the hire-model with the introduction of Turbo Trainer Hire, which hit a sweet spot with the growth of smart virtual training, fuelled by the Covid pandemic and an overnight surge in demand for Turbo Trainer Hire. Then Sarah went on to launch Bike Trailer Hire and Snow Clothing Hire.
More recently in April 2025, Sarah merged the 4 websites together to form Adventure Kit Hire.
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First Published: 24 November 2022